Which capability is NOT included in the price of IBM SPSS Modeler Gold?

Which capability is NOT included in the price of IBM SPSS Modeler Gold?
A. R integration
B. Automated model refresh
C. Campaign optimization
D. Realtime scoring

Answer: B
Explanation: http://www-01.ibm.com/software/analytics/spss/products/modeler/

Which is the primary value of IBM SPSS Modeler?

Which is the primary value of IBM SPSS Modeler?
A. To uncover hidden patterns and relationships in data.
B. To test specific hypotheses.
C. To craft effective and eye-catching surveys.
D. To improve the management of analytical assets.

Answer: A
Explanation: http://public.dhe.ibm.com/common/ssi/ecm/en/imw14282usen/IMW14282USEN.PDF

A prospect wants to better predict who will respond to his marketing campaigns. He is currently evaluating a variety of solutions. According to BANT, what information is needed to determine if this opportunity is viable?

A prospect wants to better predict who will respond to his marketing campaigns. He is currently evaluating a variety of solutions. According to BANT, what information is needed to determine if this opportunity is viable?
A. Identify Authority to Purchase, Determination of Timeline for Acquisition, Assessment of Need, Confirmation of Budget
B. Identify Authority to Purchase, Estimation of Return on Investment, Services and Training Needs Assessment, Confirmation of Budget
C. Identify Authority to Purchase, Estimation of Return on Investment, Determination of Market Segment Application. Confirmation of Budget
D. Services and Training Needs Assessment, Determination of Market Segment Application, Assessment of Need, Determination of Timeline for Acquisition

Answer: B

Which words complete the value proposition for IBM SPSS Modeler Premium?

Which words complete the value proposition for IBM SPSS Modeler Premium?
The differentiating features of IBM SPSS Modeler Premium that can address a wider multitude of business cases and create more accurate models on structured and unstructured data are____________, ____________and _____________.
A. Space Time Boxes, Logistic Regression, Automatic Data Preparation
B. Text Analytics, Entity Analytics, Social Network Analysis
C. Database access, SQL pushback, Integration with IBM SPSS Statistics
D. Classification models, Association models, Clustering models

Answer: B

When meeting with a prospect you would like to distinguish between usage and deployment. Which activity could you cite as characterizing the deployment of analytics into an operational environment?

When meeting with a prospect you would like to distinguish between usage and deployment. Which activity could you cite as characterizing the deployment of analytics into an operational environment?
A. Scoring a model in database using generated SQL code.
B. Scheduling a job to automatically refresh a model every hour.
C. Storing models in a centralized repository so they can be used by other analysts.
D. Forwarding recommended outcomes from a model or predictive application to a call center or dashboard.

Answer: B

When an organization is using or interested in R, which of the following statements is true?

When an organization is using or interested in R, which of the following statements is true?
A. R can do everything that IBM SPSS Modeler can do.
B. IBM SPSS Modeler can use and augment R.
C. IBM SPSS Modeler and R are incompatible.
D. R has powerful deployment capabilities.

Answer: B

During a meeting a prospective customer states. "R is available at no charge, we can use it in place of commercial statistics and modeling software at great savings to our organization". How would you respond?

During a meeting a prospective customer states. "R is available at no charge, we can use it in place of commercial statistics and modeling software at great savings to our organization". How would you respond?
A. Using R to integrate predictive outputs into an operational environment can be difficult.
B. R does not have a modern graphical user interface, which makes it difficult for non-programmers to use.
C. Using R to integrate predictive outputs into an operational environment can be difficult.
D. R can very quickly consume all available memory.
E. All of the above

Answer: B
Explanation: https://www304.ibm.com/connections/blogs/predictiveanalytics/entry/spss_analytics_and_r_a_brand_new_world?lang=en_us(simple interface)